Celeste
From 2017 to 2024, I managed the operations of Celeste, an award-winning independent game.
In this role, I got to work with three companies - Maddy Makes Games, Miniboss, and EXOK Games - taking care of all of Celeste’s admin, social media, community management, press communications, online store sales, and all kinds of exciting business strategic initiatives. One of the highlights was planning and pulling off a big store expansion to bring Celeste to even more players, including its launch on PS4 in Japan, the Epic Games Store, Google Stadia and new countries in Latin America and Asia on the Nintendo Switch eShop.
I also helped introduce new localizations, like Korean and Traditional Chinese, while teaming up with Shloc and 8-4 to revise the German, Japanese, and Simplified Chinese translations. Another meaningful project was donating Celeste game codes to museums, art and game exhibitions, public libraries, schools, writers, universities, and even research teams. It was so rewarding to see the game inspire so many people in different ways!
Another cool thing is that I worked with Fangamer on a new physical release of the game, featuring both a standard and a special edition. Over the years, Celeste’s social media grew from zero to 164,000+ followers on Twitter/X, 46,000+ on EXOK's Twitter/X, 5,000+ subscribers to EXOK’s newsletter, and 7,000+ followers on Instagram. I did my best to create an engaging, positive, and supportive space for the community. So it was a privilege to see the community grow and to feel all the love people have for this amazing game!
Awards and Nominations:
The Game Awards 2018 (Nominated for Game of the Year and Best Score; Won Best Independent Game and Games For Impact)
Game Developers Choice Awards 2019 (Won Best Audio)
IGF 2018 (Won Audience Choice; Nominated for Best Audio)
BAFTA 2019 (Nominated for Best Game, Best Music, Game Beyond Entertainment, Game Design, Game Innovation)
Received 10/10 reviews from IGN, Destructoid, and Nintendo Life.